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Dell Power of You Campaign

The Power of You was a global (internal) Dell brand campaign that we brought to life in 2015. In this campaign, we paired everyday employees with some of our most interesting customers. The goal was to show the link between every team member to each and every customer, no matter how indirect the connection was. We all have a role.

Over the span of more than two years, hundreds of assets were developed; from translated posters, lobby graphics, wall clings, internal social media content videos and microsites.

Designers:
Angèle Davidson and Joseph Bullard

Photographers:
Angèle Davidson and Russell Toynes

Art Directors:
Russell Toynes and Megan Stöhr

Copy Writer:
Meg Haley

Project Manager:
Emily Fuller Bellomy

Videographer and Editor:
Stephen Sheppeard

Video Producer:
Bob Blomquist

Video Project Manager:
Serena Saenz

Account Manager:
Donna Felix

Account Manager:
Christine St. Clair-Quentin


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